Home Fire Preparedness Campaign

Volunteers and staff have worked tirelessly since October 2014 to promote the Home Fire Preparedness Campaign…Take a look at what we’ve accomplished and why the work we do is so important.

Home Fire Prevention Campaign Huge Success in PasadenaNearly 300 residents of northwest Pasadena can sleep easier now as a result of the Red Cross L.A. Region Home Fire Preparedness Campaign, which ran from Jan. 10 to Jan. 31. Read more…

Pasadena Fire Installation Photos Galore … See more photos…

The Volunteer Behind the Success of the Home Fire Preparedness Campaign

Tom Bryan is something of an operations expert. As the Lead Volunteer Coordinator for the Red Cross L.A. Region’s rollout of the Home Fire Preparedness Campaign, he is responsible for the planning and execution of the three campaigns that have taken place in Long Beach, South Los Angeles and Pasadena. Read more…

Pasadena Resident Joins Fire Preparedness Campaign to Help Neighborhood

Always looking for ways to make her tight-knit neighborhood safer, Pasadena resident Carmen Cortez was naturally curious when she saw a Pasadena Fire Dept. truck, Red Cross vehicles and numerous volunteers congregating at Jackie Robinson Park on Jan. 10. Read more… and watch a video of Carmen.

Give What Fire Takes Social Media Campaign Announced

This week, the national American Red Cross launched a series of digital and social media fundraising campaigns to support our fire response and community preparedness efforts. This new campaign is called “Give What Fire Takes” and national is asking for the help of all employees and volunteers to support and promote the effort.

What you can do:

  • Share: Follow the National and Los Angeles Facebook and Twitter Pages to help Share and Re-tweet information about the campaign on your personal social accounts.
  • Donate: Provide help and hope to those in need by donating and provide blankets, clothing and shoes to families affected by fire.
  • Fundraise: Get involved to raise funds through our peer-to-peer fundraiser on the new CrowdRise page (Give What Fire Takes).

To support this organization-wide effort, we are requesting that everyone promote the campaign on their official Red Cross accounts by retweeting or reposting content from the @RedCross and @RedCrossLA Twitter accounts and the Red Cross Facebook pages using the hashtag #givewhatfiretakes.  This social campaign is part of our ongoing investment in paid TV ads.

Learn More About the Home Fire Campaign

Keep Up to Date with Our Home Fire Preparedness Activities

Learn more about the goals of the Home Fire Preparedness Campaign and stay up to date with our progress on the Red Cross LA Home Fire Preparedness page. View Now…

Reducing Fire Deaths, One Home at a Time

On October 11, 150 Red Cross Los Angeles Region Home Fire Preparedness Campaign Coalition participants conducted door-to-door canvassing of single family residential structures in the Vermont Harbor section of Los Angeles. Read more…

Home Fires Are Top Disaster Risk in L.A.

While floods, wildfires and tornadoes tend to dominate the headlines, people often underestimate the frequency and devastation caused by home fires. Because of the high number of home fires in this country, the Red Cross launched a campaign this year to reduce the number of home fire deaths and injuries by 25 percent over the next five years. Read more…

Home Fire Campaign Comes to Pasadena

The Red Cross Pasadena Fire Campaign started Jan. 10 in northwest Pasadena. Read more…

Visit YouTube to Hear Stories About the Impact of the Home Fires

Watch the videos…

Shout Outs

 A big thank-you to the more than 100 L.A. Region volunteers (many of whom volunteered multiple times) who made the Pasadena Fire Prevention Campaign a huge success:

Marilin Aguilar, Lydia Almeida, Fhad Almotiri, Gretchen Anderson, Jacqueline (Jackie) Bailey, Jonathan Bakchellian, Edward Barlow, Viviana Barrera Mendez, Jarrett Barrios, Mujahd Bdewi, Jack Berberian, Mone Blackburn, Todd Blecha, Edward Brancieri, Pepe Brandshaw, Sara Breuer, Thomas (Tom) Bryan, Wan-Yu (Vivian) Chang, Meichi Chao, Erica Chase, Vincent Chiang, Nidhi Chillara, Shue Wei (Amy) Chiou, Phyllis Cohn, Jack Collora, Carmen Cortez, Trevor Craig, Anthony Cuevas, Elliot DeHoyos, Lisa Derderdian, Douangphachanh, Mike Duarte, Victoire Dumans, Doris Dunn, Jeanie Edwards, Kinsey Egan-McGee, Vilma Escamilla Duran, Marbella Espinoza, Michael (Mike) Farrar, Elizabeth Fieux, Samantha (Sam) Forcum, Jay Frushour, Joselito Garcia, Mariana Gaviria, Joel Gay, Joan Gifford, Teresita Gomez,, Ben Green, Grace Greenleaf, Andrew Haigh, Lorena Haigh, Pam Haner, David Hoy, Curtis Hsing, Angela Hua, Joshua James, Raymond Jimenez, Tanesiha (Tanee) Johnson, Kenneth (Kenny) Jones, Allyson Joy, Rick Kanamoto, Natalie Keffer, Renee Keffer, Justin Kim, Joshua Kim, Andrew Kim, Quincy King, Bee Kong, Demi Kong, Cindy LaFavor, Shoshanna Lang, Jennifer Lau, Derek Le, Lucy Liou, Louis c Liou, Susan Liu, Anita Long, Rudy Lopez, Bing Lu, Juan Lugo, Rachel Luong, Daisy Manzanero, Maria Melo, Taylor Mobley, Margarita Morales, Aaron Munez, Araceli Negrete, Henry Nhan, Mauricio Ortiz, Erin OToole, Josue Perez, Aelita Petrosyan, Victor Picena, Nedan Rambo, Alex Rose, Carie Salter, Guillermo Sanchez, Edward Sarkisian, Mark Schafer, Ralph Schorbach, Roxanne Schorbach, Audrey Simmon, Miguel Soltero, Benjamin Stanonik, Nancy Ta, Han Hua (Cory) Tan, MyonowayToles, Justin Trejo, Scott Underwood, Leila Ung, IzabellaVillegas, Cindy Vong, Andrea Waldron, Will Washburn, Andrew Wills, Kelly Wong, Kerong (Allen) Xu, Jimmy Yang.

Media Mentions

Fire Prevention Campaign:  Jan. 31, 2015

Pasadena Now:

Local Red Cross, Pasadena Fire Dept. Work to Save Lives in Northwest Pasadena 

ABC7: Features interview with CEO Jarrett Barrios and information about the Campaign.

Univision 34:  Tells about goals and partnership with Pasadena Fire Department, stressing that smoke detectors save lives. Carmen Cortez, a community leader in Pasadena, is interviewed.

Telemundo52: Highlights partnership  with Pasadena Fire Department, participation of more than 100 volunteers, and installation of more than 250 smoke detectors in 80 households in a neighborhood with high number of home fire incidents.

Inglewood Fire, Jan, 29, 2015

(photo, Los Angeles Times)

Los Angeles Times: Mother and child killed in fast-moving Inglewood apartment blaze

Daily Breeze:2 Killed Firefighter Injured in Blaze at Inglewood Apartments 

San Luis Obispo Tribune: Firefighter Suffers Minor Injury

KABC: Mother, 3-Year Old Killed in Inglewood Fire

KNBC:  Toddler Killed in Two Alarm Fire Inglewood 

KCBS/KNX: 2 Killed in Inglewood Apartment Fire

KTLA: 2 People Die During Inglewood Home fire

KTTV: Mother and Daughter Killed, Firefighter Injured in apartment Blaze

KUSI (San Diego): Fiefighter Suffers Minor Injury in Inglewood Blaze 

KMPH (Fresno): Firefighter Suffers Minor Injury in Inglewood Blaze

KFMB (San Diego): Firefighter Suffers Minor Injury

Spanish Language:

La Opinion: Siniestro Inglewood Dos Victimas Hogar

Univision: Dos Muertos Inglewood Incendio Apartamento